SUSTAINABILITY
GOOD SOURCES
We produce ingredients that taste good, but do good too.
our rums
white rum
Smooth, balanced, and endlessly mixable, meet the rum that started a cocktail revolution.
The Original White Rum
A good white rum is light, dry, aromatic, and clear – a style invented by Don Facundo Bacardí Masso in 1862. Often copied but never surpassed, this pioneering BACARDÍ invention changed the way the world saw rum forever.
COCKTAILS
cocktail inspiration
From the Daiquiri to the Piña Colada and the rum and cola to the very best Mojitos, many cocktails use white rum. BACARDÍ, however, is the original, indispensable ingredient that’s found at the heart of many of the world’s most iconic recipes. Smooth, dry, and easy to use, it’s the perfect white rum for making drinks that are cold, crisp, and refreshing.
legendary taste
The World’s Most Awarded Rum
Judged on taste, age, quality, and consistency, BACARDÍ is proudly the world’s most awarded rum maker – with more than 1000 to our name. Many of these are due to the pioneering techniques laid down by our founder, Don Facundo Bacardí Masso – the pioneer of white rum – in 1862, all of which are still used today.
good sources
Sustainably Sourced Ingredients
We only use sustainable ingredients, whether it’s our water, or our signature yeast, La Levadura BACARDÍ – the cornerstone of our rum’s flavor profile. Our sugarcane molasses, meanwhile, is Bonsucro® certified – the world’s highest level for sustainable sugarcane production which also ensures a fair wage and conditions for sugarcane workers.
faq
your questions answered
Why is BACARDÍ Superior Clear?
One of Don Facundo’s pioneering techniques was the use of natural charcoal to absorb unwanted flavors and colors or to highlight the most desirable ones. This allowed him to create a revolutionary clear, dry, and aromatic rum for the very first time – BACARDÍ Superior. It also ensures that no single flavor can dominate the final taste, a key to its legendary mixability.
Are all BACARDÍ Expressions Charcoal-filtered?
Yes, however, our master rum makers, the Maestros de Ron BACARDÍ will use different recipes and combinations of charcoal depending on the flavor profile of the rum they are blending.
What’s the Difference Between White Rum and Rum?
White rum is rum. Some rums are clear, gold, dark, or spiced and the difference in color, aroma, and flavor comes from the process used to make them. The art of the Maestros de Ron BACARDÍ – our unbroken line of master rum makers – is knowing how to achieve this through blending, aging, and filtering.
Is Sugar Added to BACARDÍ Superior?
No, BACARDÍ Superior is purposefully dry, aromatic, and perfect for mixing.
What’s the Best Mixer for BACARDÍ’s White Rum?
BACARDÍ white rum is famously good in drinks that use fresh juices, cola, and ginger beer. It’s also wonderful mixed with coconut water, cold brew coffee, watermelon, peach iced tea – the list goes on and on. It’s a bar in a bottle and the ultimate mixing rum.
Why Does BACARDÍ Superior Have a Different Name in Some Countries?
When it was first created, BACARDÍ Superior was known by its Spanish name, Ron BACARDÍ Superior Carta Blanca (BACARDÍ Superior White Label). Since then, some countries have adopted the name BACARDÍ Superior.
What Ingredients are used to Make BACARDÍ’s White Rum?
BACARDÍ white rum contains purified water, high-quality molasses, and our signature strain of yeast, La Levadura BACARDÍ.
What Molasses do you use?
BACARDÍ molasses must meet very specific characteristics – from its level of sweetness to its nutrient content and its environmental impact. As part of this, it must also adhere to the Bonsucro® standard, the world’s highest level for sustainable sugarcane production.
What Famous Cocktails Were Invented Using BACARDÍ Rum?
Many of the world’s most iconic cocktails were created using BACARDÍ rum, including the Daiquiri, the Cuba Libre, and the El Presidente. The earliest known written recipe for the Mojito as we know it today also specifically called for BACARDÍ Superior.
Are BACARDÍ’s white rums vegan/vegetarian and gluten-free?
Yes, they are.
whtie rum
BACARDÍ superior
Dry, light, fruity, and floral with notes of bright citrus and baked vanilla, BACARDÍ Superior’s legendary versatility has made it the inspiration for some of the world’s greatest and most famous white rum cocktails.
BACARDÍ COCKTAILS
white rum cocktails
A rum destined for mixing. Unleash a world of new flavours and experiment with BACARDÍ white rums in all your favourite cocktails.
CRAFTSMANSHIP
The world’s most awarded rum
BACARDÍ has always taken pride in its craftsmanship. From industrial innovations in 1876 at the Philadelphia International Exposition to being bestowed the Spanish Coat of Arms, BACARDÍ has been awarded for its achievements in quality and production since the very beginning.
recipes
LOW CALORIE COCKTAILS
Decadent in name, not by nature. These cocktails mix on the lighter side of things.
love is in the air
valentine’s cocktails
Get rum-antic this Valentine’s Day with these delicious rum-infused cocktails!
sustainability
REDUCING OUR CARBON FOOTPRINT
From 2023, BACARDÍ rum will be cutting greenhouse gas emissions in our Puerto Rico distillery by 50% — a progressive step in our quest for a brighter tomorrow.
our rums
explore all rums
Step into the vibrant world of BACARDÍ by exploring our full range of rums. From our iconic white rum, to the smooth richness of our special Reserva range – there is a rum for every occasion
